Press Coverage

Kinflyte Press Kit

Kinflyte® is a sustainable athleisure brand that makes pain-free sports bras with patented posture support. We have the most size inclusive range on the market (sizes XS to 7XL, supporting A to M cup). We're on a mission to create sustainable activewear apparel that empowers more women to be active without the negative effects of pain associated with wearing conventional sports bras, while combating poor posture habits. With our innovative patented posture design, we’ve incorporated classic shapewear elements with the benefits of a wearable posture trainer.

Highlights:
- Consulted with physical therapists and developed with veteran performance wear designers & prototyping lab (ex-The North Face and ex-Nike).
- Only posture-focused sports bra brand with extended size range: XS-7XL, A-M bra cup support
- Posture innovation design based; utility patent granted in 2021
- Aesthetic inspiration from classic shapewear and founder's Korean heritage

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